Signia Turn Key are a national interior design and building refurbishment company based in Hertfordshire but operating principally within Great London. They specialise in unique bespoke interiors for their clients ranging from five star hotels, bars, ballrooms and renowned Michelin star restaurants to private homes, apartments, open plan and executive offices. They have worked on some premier locations including The Savoy, The Hilton and The Berkeley Hotels and have completed restaurant refurbishments for Gordon Ramsay and Gary Rhodes.

Signia approached Tidal Studios to help with a complete overhaul of their brand, including a redesign of their website. We made some modest changes to their brand identity to make it more contemporary and accessible; our first job was to produce a range of site banners, scaffolding wraps, workplace signage and workwear insignia.

We then totally redesigned their website to make it more contemporary and informative, with a responsive design and social media integration. A news blog enables latest projects and industry news to be shared with the company’s social media pages and a portfolio section showcases a range of their best projects.

Interior design is a competitive marketplace, especially in Central London, so we have managed the client’s digital marketing and advertising. A successful Google AdWords Campaign on a relatively modest budget resulted in over 14,000 impressions in less than a month with adverts that were routinely displayed at the top of the first page of a Google Search for key search terms. Tidal Studios also set up and managed a successful digital newsletter campaign, sending email information direct to the client’s contact list.