Caroline Barnes is an international makeup artist and Max Factor ambassador. She has worked with a multitude of stars and celebrities as well as doing the makeup on numerous fashion magazine photoshoots, music videos, television commercials, fashion shows and red carpet appearances. She’s also produced a number of tutorial videos for Max Factor.

Caroline’s represented by the London-based Frank Agency but has been working with Tidal Studios since 2009 when we created her first content-managed site. She tasked us with updating her website to make it both mobile-friendly and more dynamic. We worked closely with her to ensure that her vision for the site was achieved as well as ensuring that the site was easy to regularly update with new images.

Because Caroline’s images are produced by world-renowned photographers, we felt that her makeup should do all the talking and opted for a simple, modern design. A nifty, scroll-loading portfolio gallery, filterable through category listings, appears straight away on the home page; each thumbnail opens up into a full page image. A video showreel page complements the home page and other pages provide a biography and a list of clients.